Simple strategies to help Italian kitchens maximize seasonal profits.
The holidays are a busy, and profitable, time for Italian restaurants and pizzerias. With catering demand at its peak, now’s the moment to position your menu for success. From themed bundles to corporate packages, a few smart moves can turn the festive rush into your most rewarding season yet.
Get ahead of the crowd by launching your catering menu in early November. Promote it everywhere — social media, email, and in-store — using appetizing photos and clear order deadlines. The earlier you get your menu in front of customers, the better your odds of landing large-group orders before competitors do.
Make ordering effortless with themed holiday packages like an Italian Feast for 10, complete with entrées, sides, and dessert. Bundling helps customers plan quickly and boosts your average check. Consider adding a few customizable options so guests can mix and match, it’s a win for both convenience and creativity.
Encourage early orders with a small incentive, such as a 10% discount or a complimentary dessert tray for bookings placed before a set date. These offers keep your kitchen organized, reduce last-minute stress, and help forecast product needs with your Ferraro Foods account executive.
Local offices are prime catering customers this time of year. Reach out with group packages featuring your signature Italian dishes, think trays of baked ziti, chicken parm, and garlic knots. Corporate lunches, holiday parties, and end-of-year celebrations are perfect opportunities to showcase your menu to new guests.
The key to a profitable season is preparation. Work with your Ferraro Foods Account Executive to stock up early on high-demand catering essentials, streamline your menu, and cross-promote your seasonal offerings across multiple channels.
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